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The Benefits Of Designing A Mobile Optimised Website For Your Online Business
Due to the substantial increase in online searches via a mobile device, businesses of all sizes need to consider the benefits of designing a mobile optimised website. It is expected that by the end of next year the total number of mobile internet searches will be significantly higher than traditional searches using a desktop computer. Therefore, if your business has not developed a dedicated mobile optimised website, then you are likely to be losing potential customers to your competitors who have already established a dedicated mobile website.
Mobile website design enables your visitors to view your company website using a small screen, such as a smart phone or tablet.
In order to view a traditional website, that has been specifically designed to display on a large desktop screen, when using a mobile device you will need to scroll up and down and left to right, in order to view the entire page and in most cases the text will be too small to read. Zooming in and out makes it difficult to follow what you are looking at and hardly makes for a comfortable viewing experience.
If your mobile visitors struggle to find the information they require on your website, they will leave very quickly. It is an established fact that online mobile shoppers are far more likely to buy from a company that has a fully functional mobile optimised website.
Mobile internet searches are expected to grow at an extraordinary rate and your business must have the technology to benefit. Developing a mobile website design strategy is now crucial in order to provide your customers with an excellent user experience.
So get your internet site mobilised today!
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